Marketing Specialist

Job Overview:  

As a Marketing Specialist, you will support the marketing team through market research, event management, and external coordination. Your role combines analytical research with hands-on execution managing events, coordinating with vendors and partners, and contributing to content development when needed. 

Key Responsibilities:  

Research & Analysis: 

• Conduct research on market trends, competitors, and target audiences 
• Gather and analyze data to support campaign planning 
• Prepare research reports and insights for the team 

Events & Activations 

• Plan, organize, and execute corporate events, exhibitions, and sponsorships 
• Manage event logistics from planning to on-site coordination 
• Prepare post-event reports and evaluate outcomes 

 External Coordination & Vendor Management 

• Coordinate with exhibition organizers and venue management 
• Manage relationships with event service providers (booth designers, setup crews, etc.) 
• Liaise with media outlets and press contacts 
• Support coordination with marketing agencies 
• Follow up on timelines and ensure quality deliverables 

  Content Support 

• Contribute to content creation and copywriting as needed 
• Support the team in developing marketing materials 

Qualifications & Experience:  

• Bachelor’s degree in Marketing, Business, or a related field. 
• 3–5 years of relevant experience in marketing or a similar role. 
• Strong analytical and research skills with the ability to translate data into strategy. 
• Creative thinking with a strong eye for branding and campaign development. 
• Solid understanding of marketing channels (digital, social, offline, etc.). 
• Strong communication, presentation, and interpersonal skills. 
• Ability to manage multiple projects and meet deadlines in a fast-paced environment. 
• High attention to detail, organization, and problem-solving skills. 
• Self-motivated, adaptable, and proactive mindset.